Generative AI and the Environment: How Can IS Scholars Contribute to Addressing the Problem and Identifying Solutions

Editors

  • Marco Marabelli, Bentley University
  • Robert Davison, City University of Hong Kong
  • Federico Iannacci, University of Sussex
  • Shahla Ghobadi, University of Leeds
  • Zhongyun Zhou, Tongji University
  • Vanessa Cooper, RMIT University

Description

Generative artificial intelligence (GAI) is becoming widespread, to the point that we do not always recognize when we are using it, for instance in Google searches or when we use enterprise software suites that “come with GAI embedded,” such as Microsoft 365. Organizations of various kinds also use GAI for internal management, customer-facing processes, and more.

GAI can surely increase efficiency and automation in organizations (e.g., for routine tasks), the public sector (e.g., urban planning), and for private citizens (e.g., GAI agents). However, among the various concerns associated with GAI, one relates to the environment. The rapid development of LLMs required to power GAI has exacerbated these concerns to the next level. Training and running these systems require substantial amounts of electricity and natural resources, notably water for cooling, to operate and continue to improve (Davison & Marabelli, 2025). Furthermore, the demand for ML chips has a major environmental impact due to their high level of obsolescence, the resulting e-waste, and the extraction of minerals that are currently scarce resources. In addition, these impacts are uneven too. Global warming is already changing the conditions in which we live, especially in regions prone to extreme heat or rapid temperature changes. Moreover, people (and countries) at the margins have fewer defenses against rising temperatures: these people (and countries, generally belonging to the Global South) typically benefit the least from technology (Islam & Winkler, 2017). Research indicates that GAI is increasingly contributing to climate change, even if the magnitude of its impact remains unclear (Luccioni et al., 2025).

All this said, GAI can also benefit the environment if we refer to advances in weather and wildfire forecasting, smart cities, smart agriculture, etc. (Marabelli & Davison, 2025). Yet, the costs are gradually becoming more visible. For example, the cost of maintaining these technologies is outweighing the human resources, leading to major cutbacks and redundancies of professional staff. This Special Issue invites authors to adopt an eco-socio-technical perspective in the age of GAI (Watson, 2024).

With this call for papers, we aim to publish studies that examine the dual effect of GAI on the environment and explore how this technology can be implemented and used responsibly by individuals, organizations, communities, and governments. We strongly encourage submissions with primary data, even though we will consider submissions leveraging secondary data and, in exceptional cases, conceptual and review submissions. All methods typically used in IS journals are allowed (qualitative, quantitative, mixed, experiments, design science, perceptual studies, etc.). Practitioner papers (see ISJ paper genres) are welcomed.

Potential topics

  • Local and global policies, for instance, associated with the creation of data centers and related outsourcing and offshoring practices. We welcome submissions including legal, managerial, and economic perspectives.
  • Business models that rely on or incentivize GAI, with a focus on specific industries (e.g., healthcare, automotive, robotics, aerospace). Here we see opportunities to explore the tradeoff between efficiency and responsible use of GAI.
  • Individual-level practices associated with responsible use of GAI, in organizational and private citizen contexts. We look for submissions on how individuals use GAI and make sense of the associated environmental consequences.
  • GAI and smart cities. There is evidence that AI can improve traffic and parking in large cities if they are equipped with monitoring systems, even if surveillance can represent a pitfall.
  • GAI and public administrations. GAI can be effectively used to speed up processes involving public administrations and citizens, such as producing documents (certificates, passports), undertaking checks (tax returns, access to disability services).
  • Existential short-term and long-term eco-socio-technical effects. What role can the IS discipline play in mitigating the environmental and societal risks associated with large-scale GAI diffusion?
  • Collective Action for Promoting Green Development and the Use of GAI. What are the most effective forms of activism aimed at organizations that are major developers and deployers of GAI technologies?